HONG KONG, July 28, 2022 /PRNewswire/ — The Blank Slate Initiative, started by music lovers based in Hong Kong, aims to disrupt the current music ecosystem with Web3 experimentation, merging songs with visualizers into NFT products that gives out streaming royalties. It is a collective project by ARCtistry Company Limited (https://arctistry.com/blank-slate).
Their Phase One EP, THE EDGE OF DAWN, consists of three groups of singer-songwriters, producers, composers, lyricists, and visual artists, based in Hong Kong, Taiwan, Malaysia, and Mainland China. Confronted with a blank slate, the musicians were asked to write a song in their preferred genre based on the themes of beginning, middle, and end. The visual artists then turned the song into a full visualizer.
Born from music, produced with NFT, and rewarded in royalties. THE EDGE OF DAWN consists of three tracks, each track has three copies, and in total nine NFTs. By owning the NFT product, owners will receive 5% of any future streaming royalties. A premium edition NFT that consists of all three songs, a total of 15% streaming royalties, and a behind the scenes podcast on the process and meaning of the work. Combing NFT with traditional streaming platforms, THE BLANK SLATE INITIATIVE hopes to bring more collaboration and innovation within the music industry.
THE EDGE OF DAWN EP is now minting on Opensea (https://opensea.io/blanksl3te) starting at 1ETH.
Pre-save THE EDGE OF DAWN EP on Spotify (https://www.musicgateway.com/presave/the-edge-of-dawn) and support the artists through WEB2 as well.
THE EDGE OF DAWN EP
TRACK ONE: 5.54 – Ivory Lam, Teriver Cheung, SOTOC., Zuky Chan
A chill R&B track written for 5:54am, the moment between asleep and awake. Composed by Hong Kong songwriting duo Teriver Cheung and SOTOC, paired with lyrics and vocals from Ivory Lam, and animation created by Hong Kong artist Zuky Chan, 5.54 is a gift to the insomniacs.
TRACK TWO: Erosived – Rain in Time
Notable indie rock band Rain in Time embodies the meaning of continuation. This unstoppable force in the Hong Kong rock scene pairs up with Uchenna Onyishi, Nigerian director living in Beijing, the result is a high octane editorial production that captures the movement and stillness of moving on.
TRACK THREE: Another Fire – The Spice Cabinet, JAIE, feat. Ttechmak & Alex Cummings, Kin Swim
Golden Melody Award-winning instrumental jazz group The Spice Cabinet officially collaborates for the first time with a lyricist and topliner. JAIE, Malaysian singer-songwriter based in New York, provides the glue that holds the track together. With Kin Swim’s groovy visualizations, everything must end in an endless circle.
THE BLANK SLATE INITIATIVE
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